Advertisements

Advertisement—a form of communication used to promote and sell products.

Advertisements communicate a message about how product benefits the consumer. The main purpose is to persuade potential consumers to purchase or to consume more of a particular brand of product or service. It was developed with rise of mass production in late 19th and early 20th centuries. Many of these advertisements generate increased purchase and are usually colourful and catchy to the eye. There are many mediums used to deliver advertising messages. Advertisements play an important role in promoting an agency’s or company’s products.

However, some of these companies compromise on their honesty and integrity. We do not know how much they tell us about the product and usually, how much they hide from us is the most important to us. They hide certain information and change some harmful effects to something which is likeable in consumers’ eyes. If I was the creative director of the company, I would not compromise on honesty and integrity. There are many other ways to promote a product without compromising on honesty and integrity, especially products like tobacco. Tobacco has been portrayed by many companies as something that has ultimate benefits to mind, which is not true. Therefore, we can just use patterns and designs on the tobacco to attract people of different ages.

[I really don’t know what to write, since we aren’t supposed to use any points in the passages.]